Senior Digital Ads Manager

This is a fully remote position, open to applicants in Alaska, +34 more states.

📋 Description

• Assesses and enhances the execution quality of comprehensive ad campaign setups across all primary channels (Social, Search, Display, Video); proactively identifies potential issues and initiates root cause analysis.

• Analyzes performance trends, aligns them with goals, and suggests tactical modifications.

• Coordinates task dependencies among various roles; ensures the overall workflow advances as intended.

• Conducts segments of client discussions with clarity and thorough preparation.

• Develops foundational coaching abilities (observation, feedback, role modeling).

• Recognizes patterns in creative performance and proposes necessary adjustments.

• Anticipates resource requirements and offers insights for project scoping.

• Manages the entire quality assurance (QA) process from development through to finalization, approval, and launch.

⛳️ Requirements

• 4-5 years of experience in digital advertising, including a minimum of 2 years overseeing the media buying and ad implementation process for direct response campaigns.

• Expertise in each of the following channels: programmatic display, video, paid social, and paid search.

• Experience managing ad trafficking directly in Google Campaign Manager or a similar ad serving platform.

• Familiarity with demand-side platforms such as Google Display and Video 360 (DBM), Viant, Yahoo, StackAdapt, or The Trade Desk.

• Proven experience in producing and reviewing detailed data reports and formulating optimization strategies.

• Demonstrated capability in creating meeting agendas to advance projects effectively.

• Experience in managing all facets of ad implementation in a collaborative environment, necessitating regular communication with both junior and senior team members.

• Background in mentoring and supporting the professional growth of junior staff or interns.

🏝️ Benefits

• A 36-hour workweek featuring half-day Fridays and flexible scheduling;

• Three weeks of vacation along with 17 paid sick days;

• Comprehensive medical, dental, and vision coverage with premiums fully covered by M+R for individual employees;

• 401(k) retirement plan;

• Discretionary profit-sharing contributions;

• Annual $1,250 stipend for professional development applicable to qualified educational expenses;

• Flexible Spending Accounts for medical, dependent care, and transit expenses;

• 11 holidays plus a Mid-summer break during the week of July 4;

• Outstanding paid parental leave, personal medical leave, and family caregiving leave policies.