Senior Copywriter, AI & Category Narrative

This is a fully remote position, open to applicants in United States.

📋 Description

• Serve as the leading authority on AI – Write with expertise about frontier AI, models, and LLM-powered systems tailored for enterprises, creating content that resonates with both technical readers (e.g., CIOs and CAIOs) and executives who may not be as technical.

• Develop the category narrative – Transform Assured's perspective on "frontier AI for claims" into thought leadership pieces, bylines, explainers, and long-form articles that are recognized by the market, press, and analysts as uniquely ours.

• Write across multiple platforms – Create web and landing page content, product and feature descriptions, social media posts, newsletters, and sales-support materials, all maintaining a consistent and credible voice.

• Ghostwrite the executive voice – Collaborate with the CEO and founder to draft opinions, op-eds, posts, and presentations that establish Justin as a prominent figure in insurance AI.

• Simplify the complex – Work closely with product and PMM teams to gain a deep understanding of capabilities, translating them into clear, vivid, and hype-free language.

• Support the Content Strategist – Execute the strategy and calendar by developing drafts from inception to publish-ready content.

• Manage the blog – Regularly produce and publish a consistent flow of blog posts and articles that translate our AI perspective into search-optimized, shareable content, enhancing Assured's organic authority in the field.

• Elevate quality standards – Establish and maintain high editorial standards for accuracy, voice, and clarity across all content produced by the team.

• Ensure compliance – Write in accordance with carrier anti-bribery and compliance guidelines, verifying claims and supporting evidence before publication.

⛳️ Requirements

• 5–8+ years of experience as a copywriter or content writer (from senior individual contributor to lead level), with a portfolio showcasing published work that you authored.

• Strong command of AI topics – including agentic AI, frontier models, and LLMs for enterprises – demonstrated through writing that appeals to technical audiences.

• Proven experience writing for B2B, enterprise, or technical sectors, with the ability to clarify and persuade on complex capabilities.

• Exceptional versatility in writing: including thought leadership and long-form content, along with succinct web, product, and social media copy, all in a unified voice.

• Comfortable delving deep into product and engineering subjects to acquire essential knowledge, with the discernment to communicate it without exaggeration.

• A self-motivated writer who prefers to produce content rather than manage a team or operate an agency.

🏝️ Benefits

• Competitive Compensation: Competitive salary and equity packages for all employees.

• Healthcare Plan: Platinum medical, dental, and vision coverage.

• Free life insurance: Including long-term and short-term disability coverage.

• Unlimited PTO: Uncapped vacation days and paid holidays.

• Family Leave: Maternity and paternity leave.

• 401(k) Contribution: Assured contributes 3% of your income, regardless of your own contribution.

• WFH Benefits: Lunch provided twice a week, monthly phone stipend, and various home office perks.

• Health FSAs & HSAs: Pre-tax accounts for out-of-pocket medical expenses.

• Team events & Offsites: While we are remote, we frequently gather for events.