Regional Marketing Specialist, French or German Speaking

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop, implement, and enhance coordinated multi-channel campaigns across email, paid social, search, webinars, events, and nurturing workflows.

• Create targeted campaigns for specific Ideal Customer Profile (ICP) segments across various regions, including the UK&I, DACH, France, and more.

• Generate measurable impact on pipeline metrics such as Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), Cost Per Lead (CPL), and Contributed Pipeline.

• Assist in Account-Based Marketing by designing customized programs for key accounts.

• Oversee campaigns in multilingual settings (primarily English, German, and French), ensuring alignment with regional needs and message consistency.

• Collaborate with local sales teams, serving as the connector between global marketing and sales, ensuring that regional marketing efforts align with the EMEA sales strategy and support established priorities.

• Aid in the planning and execution of field events and regional initiatives.

• Work closely with sales to track performance, refine targeting, and share actionable insights.

• Evaluate campaign outcomes, uncover optimization prospects, and report on performance with clarity and confidence.

⛳️ Requirements

• 2 - 5 years of experience in campaign execution, preferably in a B2B SaaS or technology setting.

• Strong hands-on experience in managing multi-channel digital campaigns that have a measurable effect on funnel and pipeline performance.

• Proven experience in planning and coordinating both digital and in-person events.

• Knowledge of Account-Based Marketing strategies and tools (e.g., 6sense, Demandbase, RollWorks).

• Experience in managing multi-language campaigns (English is mandatory; German and/or French is necessary for regional execution).

• Proficient in building and optimizing email journeys, landing pages, and paid social/search campaigns.

• Data-driven mindset - you inherently ask “what’s effective, why, and how can we scale it?”

• Experience collaborating closely with sales teams and aligning marketing activities with pipeline priorities.

• Highly organized, collaborative, and comfortable taking ownership of campaigns from planning through to reporting.

🏝️ Benefits

• Dynamic and collaborative work environment.

• Generous vacation policy upon joining.

• Remote work policy available.

• A truly flexible schedule that allows you to adjust your working hours as needed.

• Benefits plan provided from the first day.

• MacBook Pro and €500 allowance for your home office setup.

• Attractive referral bonus.

• Access to the tools, support, and opportunities necessary for continuous learning and career advancement.