Product Marketing Manager – Growth & Monetisation

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the primary revenue source: trading commissions from Launchpad tokens

• Enhance trading volume

• Develop and refine the core cycle: token creation → audience expansion → engagement → trading → revenue

• Drive user acquisition on both sides of the ecosystem: creators (token issuers, content-focused users) and participants (traders, followers, communities)

• Scale various channels: KOLs, affiliates, communities, partnerships, both paid and organic

• Establish growth loops and viral mechanisms to facilitate organic growth

• Lead the go-to-market strategy for Launchpad and significant token launches

• Create high-conversion launch strategies (early access, discovery, social hype, incentives)

• Ensure each launch achieves maximum visibility, participation, and trading activity

• Identify drop-off points and enhance conversion rates across all stages

• Transform user engagement into quantifiable trading actions

• Define and advance the positioning of Launchpad as a content-driven token growth platform

• Simplify complex mechanics into clear, persuasive, and high-converting messaging

• Maintain consistency across all user interactions

⛳️ Requirements

• Over 3 years of experience in product marketing, growth, or go-to-market positions

• Background in crypto, trading, or fintech

• Strong grasp of user behavior, funnels, and growth strategies

• Capability to merge creativity (campaigns, messaging) with data (metrics, experiments)

• Familiarity with creator ecosystems, marketplaces, or community-oriented products is an advantage

🏝️ Benefits

• Enjoy up to 28 days of paid vacation

• Flexible working hours

• Results-oriented working environment

• Dedication to professional growth and career progression