Product Marketing Manager, Engagement & Enablement

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and manage a comprehensive library of sales materials, including one-pagers, battlecards, competitive analysis tables, objection-handling resources, and ROI/TCO frameworks.

• Design customized presentations and tailored pitch materials for mid-market prospects and key accounts.

• Create mid-funnel content that accelerates the sales process, such as case studies, proof-of-concept summaries, security posture assessments, and compliance outcome narratives.

• Collaborate with Sales to identify recurring objections and gaps in existing collateral, ensuring these gaps are addressed promptly.

• Lead the white paper and research content initiatives, from topic brainstorming and outlining to interviews, drafting, design coordination, and distribution.

• Produce authoritative, credible long-form content on subjects such as SOC 2, ISO 27001, compliance automation, security program maturity, and the costs associated with outdated approaches.

• Develop and sustain comparison frameworks (feature tables, methodology comparisons, pricing narratives) that can withstand scrutiny during sales discussions.

• Collaborate with Product to establish messaging, positioning, and collateral for new features and capabilities.

⛳️ Requirements

• 3-6+ years of experience in product marketing, content marketing, or solutions marketing within a B2B SaaS environment, supported by a strong portfolio of sales enablement and long-form content.

• Outstanding writing skills.

• Extensive experience in creating sales collateral that is actively utilized by practitioners.

• Strong research capabilities.

• Ability to collaborate directly with Sales and Customer Success teams.

• Comfortable managing projects from start to finish with minimal supervision.

• Solid understanding of B2B SaaS purchasing cycles, especially in technical or compliance-focused sectors.

• Experience marketing to mid-market customers (100-2,000 employees).

🏝️ Benefits

• Comprehensive health and wellness benefits.

• 20 days of paid time off per year, in addition to 8 floating holidays.

• Remote work culture.

• Team off-site events in beautiful locations (Amsterdam, Italy, etc).