Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Perform comprehensive market analysis to identify target demographics, grasp their requirements, and evaluate competitive frameworks.

• Craft persuasive product positioning and messaging that connects with our target audience.

• Develop clear and succinct value propositions.

• Formulate and implement extensive go-to-market strategies, encompassing product launches, pricing, promotions, and distribution channels.

• Plan and carry out successful product launches in close collaboration with sales, marketing, and engineering teams.

• Generate high-quality marketing materials, including product briefs, presentations, case studies, and blog articles.

• Provide the sales team with essential tools, training, and resources to effectively market our solutions.

• Collect customer feedback and insights to guide marketing strategies.

• Work collaboratively with cross-functional teams to ensure alignment and achieve business goals.

⛳️ Requirements

• 3-5 years of experience in B2B/SaaS marketing (experience in HR technology is advantageous).

• Strong analytical and problem-solving capabilities.

• Outstanding written, verbal, and presentation skills.

• Ability to function independently as well as part of a team.

• Exceptional project and time management abilities; self-driven.

• Eager to learn about a diverse range of solutions, customer profiles, and target markets.

🏝️ Benefits

• Equal opportunity employer that prioritizes diversity.

• Work with candidates requesting accommodations at any point in the hiring process.