Product Marketing Manager

This is a fully remote position, open to applicants in California.

📋 Description

• Assist in managing Curri's paid acquisition efforts across various channels, including Meta and Google Ads.

• Develop the Product-Led Growth (PLG) strategy within the marketplace.

• Establish the outbound and Account-Based Marketing (ABM) frameworks.

• Contribute to the organic growth initiatives.

• Create workflows powered by AI technology.

⛳️ Requirements

• You have personally developed and expanded Meta and Google Ads accounts from the ground up.

• You possess a pipeline-first mentality, measuring sourced Annual Recurring Revenue (ARR) and Customer Acquisition Cost (CAC).

• You have a keen awareness of funnel leaks and proactively instrument before investing, moving swiftly to address gaps.

• Experience with Clay or similar list management and enrichment tools is essential.

• You have a strong preference for delivering results over extensive planning.

🏝️ Benefits

• Competitive salary.

• Equity options.

• Comprehensive health, dental, and vision insurance.

• 401K plan.