Principal Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Establish and manage a continuous program for market and competitive intelligence focusing on PKI, machine identity, cryptography, and AI security, converting insights from customers, competitors, and analysts into recommendations that guide product strategy, positioning, and go-to-market planning.

• Lead the product marketing strategy for Keyfactor's AI security solutions, enhancing the Trust Control Plane for AI agents and positioning Keyfactor as the essential foundation for enterprises to implement trustworthy autonomous systems.

• Develop and refine Keyfactor's platform narrative and category positioning, particularly emphasizing scalable machine identity and enterprise readiness for post-quantum cryptography.

• Direct the go-to-market strategy for new products and enhancements to the platform, defining positioning, messaging, and buyer-oriented narratives as Keyfactor ventures into new domains.

• Create executive-level thought leadership and original research, including frameworks, benchmark studies, and content driven by points of view, that clarify complex market changes into tangible business value and bolster Keyfactor's authority in trust infrastructure.

• Collaborate with analyst relations and executive leadership on briefing preparation, strategic point of view development, and market positioning.

• Work in partnership with Corporate Marketing, Growth Marketing, and Product teams to support product launches, integrated campaigns, and thought leadership initiatives that showcase Keyfactor's leaders in the marketplace.

⛳️ Requirements

• Over 8 years of experience in product marketing, market intelligence, analyst relations, or strategic marketing within the cybersecurity or related enterprise infrastructure sectors.

• Proven track record of building or managing competitive intelligence programs.

• Understanding of how AI and autonomous systems are transforming enterprise security, along with the ability to translate this transformation into effective positioning and narratives.

• Demonstrated capability to convert complex technical concepts and market trends into distinct positioning, messaging, and business insights.

• Experience in creating original research, executive narratives, analyst-facing content, or strategic thought leadership materials.

• Exceptional written, verbal, and presentation skills, with the ability to communicate effectively with technical, business, and executive audiences.

• Ability to thrive in ambiguous, fast-paced environments while exercising a high degree of autonomy and strategic responsibility.

• Extensive knowledge in PKI, machine identity, cryptography, or AI security is a notable advantage.

🏝️ Benefits

• Second Fridays (a company-wide day off on the second Friday of each month, excluding November and December due to the holiday schedule). Please note that this benefit may change.

• Comprehensive global benefit coverage.

• Paid parental leave available for new parents, with structure varying based on regional or government requirements. In areas lacking government-paid leave, such as the U.S., the company provides generous paid parental leave along with extensive adoption and fertility support.

• Competitive global time-off policies.

• Dedicated employee-focused ambassadors through Key Contributors & Culture Committees.

• A commitment to DIVERSITY, promoting a more inclusive and diverse future in business, society, and technology.

• The Keyfactor Alliance Program supporting DEIB initiatives.

• Wellbeing resources, wellness allowances, free memberships for mindfulness apps, and Wellness Wednesdays.

• Global Volunteer Day, company matching for non-profit donations, and three volunteer days off.

• Monthly talent development and cross-functional meetings to foster professional growth.

• Regular All Hands meetings followed by group gatherings.