PPC Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Lead the strategy, implementation, and optimization of PPC campaigns across Google Ads, Meta Ads, and Bing.

• Assume complete responsibility for designated accounts, ensuring outstanding performance and client satisfaction.

• Conduct thorough keyword research, competitor analysis, and campaign planning.

• Track essential performance metrics (CTR, CPC, ROAS, etc.) and provide actionable recommendations for improvement.

• Craft compelling ad copy and collaborate on creative materials.

• Design and execute A/B testing to enhance campaign performance.

• Manage budgets and allocate spending effectively.

• Compile detailed performance reports and share insights with stakeholders.

• Stay updated on the latest trends and best practices in paid advertising.

⛳️ Requirements

• Demonstrated experience in managing PPC campaigns with consistent outcomes.

• Advanced proficiency in Google Ads, Meta Ads Manager, and Google Analytics.

• Strong analytical abilities to interpret and leverage data insights.

• Exceptional communication skills for effective collaboration with clients and internal teams.

• Experience with remarketing, conversion tracking, and e-commerce strategies.

• Google Ads certifications are preferred but not mandatory.

• Previous agency experience and the capability to excel in a fast-paced environment.

• A background in the hotel industry is highly desirable.

🏝️ Benefits

• Flexible work arrangements

• Opportunities for professional development