Marketing Writer

This is a fully remote position, open to applicants in Virginia.

📋 Description

• Create engaging, audience-focused marketing messages that inspire action to promote our services and products.

• Assist in the marketing efforts of new program and product launches, including enhancing sales and service enablement activities.

• Identify and produce collateral materials with compelling narratives that inform and engage our audiences.

• Develop clear and motivating messages customized for various audiences, including colleges, students, and their supporters.

⛳️ Requirements

• Applicants must reside in the United States.

• Must be willing to travel for the biannual Common App Retreat.

• 3-5 years of relevant experience.

• Bachelor’s degree in communications, journalism, English, marketing, or a related field, or an equivalent combination of education and experience.

• Proven experience in creating personalized materials and resources (e.g., email campaigns, sales enablement tools, lead generation collateral).

• Familiarity with email marketing platforms, digital publishing tools, and Google Suite.

• Collaborative mindset with the ability to translate complex concepts into engaging content.

• Exceptional writing skills that drive action: Expertise in audience-targeted content creation with the capacity to clearly convey product releases, services, and product engagement through motivating written material.

• Strong analytical and critical thinking abilities: Capacity to evaluate engagement metrics, audience research, and feedback to gain a profound understanding of targeted audience challenges, priorities, and needs.

• Excellent project coordination skills: Ability to manage multiple deadlines and independently meet the needs of diverse stakeholders.

• Technical proficiency in marketing and communications tools: Proven ability to use email marketing platforms and digital publishing tools for producing and distributing targeted outreach.

• Effective collaboration and peer guidance: Ability to thrive in a team-oriented environment while providing guidance or peer-review support to ensure departmental alignment.

• Flexibility: Ability to adjust resources and priorities in response to evolving organizational needs or feedback.

🏝️ Benefits

• Work-Life balance

• Virtual-first office

• Paid Time Off (PTO)

• Seven company-wide holidays

• Nine floating holidays*

• Sick leave

• Monthly mental health day

• Choice of PC or MAC laptop

• Option to select an external monitor, keyboard, mouse, and/or headset

• One-time office set-up stipend

• Monthly remote work stipend

• Monthly mobile stipend

• Market-based salaries

• Performance-based bonus

• 403(b) retirement plan

• 5% company contribution

• Additional 5% company match

• 3-year vesting schedule

• Immediate eligibility for participation

• Choice of two health insurance plans

• Health Savings Account, depending on health plan selection

• Medical Flexible Savings Account, depending on health plan selection

• Vision insurance

• Dental insurance

• Insurance coverage commences on the date of hire

• Dependent Care Flexible Spending Account

• Maven virtual clinic for women’s and family health

• Company-provided life and AD&D insurance

• Opportunity to purchase additional life insurance for yourself, spouse, and dependents

• Company-provided short and long-term disability insurance

• Allocated annual funds for professional development

• Opportunities for growth within the company

• Mutual of Omaha Employee Assistance Program

• Mutual of Omaha will preparation services

• Mutual of Omaha travel assistance

• Payroll-dedicated pet insurance through PinPaws

• 1Password family account