Marketing Manager – Creative Campaign Lead, Brand Marketing Champion

📋 Description

• Develop and spearhead innovative, engaging marketing campaigns that resonate with brand identity and highlight product strengths.

• Work collaboratively with writers, designers, photographers, videographers, animators, and 3D rendering artists to execute campaigns effectively.

• Convert business objectives and brand strategies into practical campaign plans that include clear deliverables, timelines, and performance metrics.

• Serve as an internal champion and educator for the company’s marketing strategy, promoting teamwork across various departments.

• Lead the creation of visual storytelling materials such as photography, video content, rendered environments, and customer testimonials.

• Liaise with digital, design, and communications teams to guarantee successful implementation across all platforms.

• Verify that all content adheres to brand standards while maintaining a high level of quality and precision.

• Explore new technologies, including AI-driven marketing tools, and disseminate findings with the team.

⛳️ Requirements

• A Bachelor's degree in marketing, communications, design, or a related discipline is mandatory.

• At least 3 years of marketing experience is required, preferably in a design-centric or B2B product setting (such as lighting, architecture, interiors, manufacturing, etc.).

• Proven success in developing and executing creative marketing campaigns is essential.

• Experience in collaborating with creative contributors and content production teams is required.

• A strong grasp of marketing channels and campaign coordination is necessary.

• Proficient written and verbal communication skills in French are required.

• Proficiency in English is necessary for collaboration with teams, partners, and clients throughout Canada and North America.

🏝️ Benefits

• Reasonable accommodations for applicants with disabilities

• Equal opportunity employer