Landing Page Expert – AI-Powered Direct Response

This is a fully remote position, open to applicants in Serbia.

📋 Description

• Take ownership of the landing page initiative.

• Oversee the entire landing page production process from strategic planning to deployment.

• Determine which types of pages (advertorial, listicle, comparison page, product page) to create for each campaign and the rationale behind it.

• Establish and manage a production calendar — detailing which brands require pages, what angles to test, and what is upcoming.

• Collaborate with media buyers to ensure that the page strategy aligns with campaign goals and target audience segments.

• Analyze page performance and make data-informed decisions on what to refine, discontinue, or expand.

• Utilize Manus and Claude to generate advertorials, listicles, and comparison pages efficiently at scale.

• Use Adcubator Forge (our proprietary AI page builder) to quickly produce page variations.

• Engage in prompt engineering: create and enhance prompts that yield consistent, high-quality copy and page layouts.

• Refine and elevate AI-generated output — the AI provides 80%, and you enhance it to 100%.

• Generate multiple page variations daily across various brands and campaigns.

• Craft high-converting copy for advertorials, listicles, and comparison pages, or guide AI to achieve your quality standards.

• Apply Schwartz awareness levels to align copy sophistication with audience temperature.

• Develop hooks, headlines, leads, body copy, CTAs, and social proof sections that effectively drive purchasing decisions.

• Create and maintain a swipe file of successful angles, hooks, and page formats for all clients.

• Recognize the distinction between a comparison page that ranks and converts on Google versus one that fails to perform.

• Research competitor landing pages, advertorials, and funnels to uncover successful market strategies.

• Extract language, objections, and desires from customer reviews, Reddit threads, and forums.

• Create customer avatars and emotional angle maps for each brand.

• Experiment with various page structures and copy strategies — measure, learn, and iterate.

• Stay updated on direct response copywriting trends, AI tools, and best practices in conversion optimization.

• Conduct quality assurance on every page before release: ensuring accuracy, persuasive quality, visual hierarchy, CTA clarity, and mobile responsiveness.

• Develop and uphold standard operating procedures for the landing page production process.

• Educate team members on AI tools, copy frameworks, and quality benchmarks.

• Maintain a feedback loop between page performance data and production choices.

⛳️ Requirements

• Proven experience in building pages with Manus and/or Claude: This is essential. You have effectively utilized AI tools like Manus or Claude to create landing pages, not merely experimenting once — you've established a workflow surrounding it. You are proficient in prompting, iterating, and generating quality pages with these tools.

• In-depth understanding of comparison pages on Google: You know what a comparison page is, why it is effective for high-intent Google Ads traffic, how to structure one, and what differentiates a page that converts at 8% from one that only achieves 2%. This expertise is urgently needed.

• Experience in producing advertorials and listicles: You have written or created advertorials and listicles that have been supported by paid traffic. You grasp the formats, the psychology, and the structural nuances between them.

• Competence in direct-response copywriting: You understand awareness levels (Schwartz), emotional triggers, headline formulas, storytelling leads, and the mechanics of persuasion. You have crafted copy that has generated revenue.

• Background in e-commerce/DTC: You have collaborated with e-commerce brands and comprehend the customer journey from advertisement to purchase. You know what a cold audience requires compared to a warm one.

• Ability to produce at scale: You can generate multiple page variations daily across different brands. You prioritize execution, review, shipping, and iteration over overthinking.

• Leadership and initiative: You do not wait for instructions. You identify what is necessary, propose a plan, and implement it. You take responsibility for the results, not just the output.

🏝️ Benefits

• Global Remote: Work from anywhere in the world.

• Direct Access: Collaborate directly with Jem and a team of top media buyers. You will also have access to our internal mentoring program.

• Yearly Team Getaway: We gather once a year for strategy and bonding. This year, we are heading to Bali, all expenses covered.

• The Essentials: Standard PTO, a wellness bonus, and a flat hierarchy where the best ideas prevail.

• AI-First Culture: You will have access to Claude, Manus, Forge, and any other AI tools necessary for your efficiency. There are no budget limits on the tools that enhance your speed.

• Full-time, 40 hours per week, contractor position. Flexible scheduling that accommodates both Dubai and European time zones. Completely remote.