Influencer Marketing Specialist

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Strategize and implement influencer marketing campaigns from inception through to execution.

• Create timelines, set objectives, define deliverables, and outline execution plans for campaigns.

• Oversee several campaigns concurrently while ensuring that all deadlines are met consistently.

• Organize campaign efforts across various markets and time zones.

• Identify, assess, and onboard creators who align with the target audience and objectives of each client’s campaign.

• Establish and nurture strong relationships with both creators and their representatives.

• Act as the main point of contact during the execution of campaigns.

• Foster long-term partnerships with creators across diverse platforms.

• Negotiate contracts, campaign deliverables, usage rights, timelines, and compensation with creators.

• Manage campaign logistics from initial briefing to content publication.

• Review and approve influencer content to ensure it aligns with brand standards and quality expectations.

• Proactively address campaign challenges while maintaining excellent relationships with both clients and creators.

• Track campaign performance utilizing key performance indicators (KPIs).

• Analyze campaign data to identify areas for optimization.

• Compile client reports, summarize campaigns, and provide strategic recommendations.

• Present campaign insights that will inform future marketing strategies.

• Collaborate with strategy, creative, finance, and account management teams.

• Assist in the development of campaign proposals, client presentations, and pitch materials.

• Support new business opportunities through influencer suggestions and campaign ideas.

• Stay updated on social media trends, platform changes, and algorithm updates.

• Keep an eye on emerging creators across platforms such as Instagram, TikTok, YouTube, and other digital mediums.

• Investigate new influencer marketing tools, technologies, and industry best practices.

⛳️ Requirements

• 2–4 years of experience in influencer marketing, talent management, creator partnerships, or social media marketing.

• Demonstrated experience managing influencer campaigns from planning to execution.

• Experience with international or multi-market campaigns.

• Strong negotiation and relationship-building skills.

• Excellent project management and organizational capabilities.

• Ability to handle multiple campaigns at once.

• Strong analytical skills with experience in interpreting campaign performance metrics.

• Familiarity with influencer marketing platforms like CreatorIQ, GRIN, Aspire, Upfluence, or similar tools.

• Exceptional written and verbal communication skills in English.

• Comfortable collaborating across various time zones with international clients and creators.

🏝️ Benefits

• Flexible schedule allowing collaboration across different international time zones.

• Fully remote work environment with opportunities for long-term growth.