Growth Marketing Manager, B2B SaaS, AI

This is a fully remote position, open to applicants in Ecuador.

📋 Description

• Develop and implement growth marketing strategies that are in line with revenue and pipeline objectives.

• Take ownership of full-funnel experimentation, encompassing paid media, lifecycle email, landing pages, and conversion pathways.

• Enhance acquisition and conversion performance across various channels by utilizing data and testing methodologies.

• Collaborate with Product Marketing to effectively articulate AI-driven value propositions.

• Work together with Sales and RevOps to enhance funnel velocity and boost conversion rates.

• Monitor and report on growth metrics such as CAC, CPL, MQL, SQL, pipeline, and revenue impact.

⛳️ Requirements

• Proven track record in B2B growth or demand marketing within a SaaS context.

• Solid understanding of AI-powered products and their effects on buyer behavior and messaging.

• Demonstrated ability to drive measurable pipeline and revenue through experimentation-driven initiatives.

• Practical experience with marketing automation and CRM systems (e.g., HubSpot or Marketo integrated with Salesforce).

• Strong analytical capabilities with a knack for converting data into actionable insights.

• Non-negotiable: Prior experience in fully remote settings, proficiency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or equivalent), and experience with US- or UK-based organizations.

🏝️ Benefits

• Health insurance

• Flexible work arrangements

• Professional development opportunities