Growth Marketing Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop scalable strategies and tactics to enhance revenue growth through rapid acquisition and nurturing initiatives across various channels.

• Create and manage targeted Account-Based Marketing (ABM) campaigns for key accounts.

• Adapt and expand core product marketing messages and assets into comprehensive, segment-specific campaign materials.

• Collaborate with sales, customer success, and product teams to pinpoint opportunities and ensure ABM efforts align with account growth goals.

• Oversee the demand generation engine, which includes paid advertising, organic initiatives, account-based strategies, and channel tactics throughout the entire funnel.

• Set up analytics for measuring campaign performance; relay performance outcomes and insights to marketing, sales, and leadership teams.

• Manage campaign operations and guarantee the timely execution of campaigns.

• Lead email and lifecycle marketing initiatives.

• Enhance content and social media as channels for growth by developing strategies based on SEO, AEO, ABM, distribution logic, and audience insights.

⛳️ Requirements

• Over 10 years of marketing experience, including a minimum of 5 years in a growth or demand generation role within a high-growth tech organization.

• Demonstrated success in managing enterprise programs at scale.

• A B2B foundation complemented by B2C instincts.

• Experience in matrix organizations and complex sales settings.

• Strong analytical skills with a proven track record of contributing to pipeline and revenue growth.

• Technical expertise in marketing automation, CRM, and attribution platforms.

• Extensive understanding of demand generation techniques and execution of multi-channel campaigns.

• Data-driven decision-making approach that influences marketing strategies and go-to-market plans.

• Proven experience with B2B organic and paid channels, including LinkedIn Ads, ABM platforms, and industry-specific platforms.

• Exceptional communication skills and ability to work independently in fast-paced environments.

• Comfortable developing internal tools and workflows using AI.

• Low ego with high standards; direct, collaborative, and focused on achieving results.

• Bachelor’s degree in fields such as Marketing, Business, Science, or Engineering.

🏝️ Benefits

• Health insurance

• Retirement plans

• Paid time off

• Flexible work arrangements

• Professional development

• Yearly learning and development budgets

• Inclusive and thoughtful policies to support families at every stage