Email Marketing Specialist – Global

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Develop, test, and implement HubSpot emails for newsletters, product introductions, promotions, events, and co-marketing initiatives with distributors.

• Take full ownership of the execution process: including templates, assets, personalization tokens, workflows, approvals, rendering QA, and final dispatch.

• Collaborate on email content—enhancing messaging for clarity, relevance to target personas, and performance optimization.

• Uphold a consistent, high-quality execution standard across various brands and business units.

• Create and manage sophisticated smart lists utilizing persona, industry, product line, account lists, lifecycle stage, region, and engagement behaviors.

• Oversee email performance metrics, including Open Rate, CTR, CTOR, Conversion Rate, and Engagement over time.

• Design, construct, and enhance intricate HubSpot workflows for nurturing, onboarding, re-engagement, events, and campaigns tailored to specific personas.

⛳️ Requirements

• 3 - 5+ years of hands-on experience in executing email marketing programs within HubSpot (Marketing Hub).

• Strong grasp of email attribution, impact on the customer funnel, and performance metrics.

• Demonstrated capability to build segmented audiences and create automated workflows.

• Exceptional attention to detail and a strong QA mindset.

• A proactive self-starter who is organized, resourceful, and comfortable working independently across multiple business units.

• Excellent collaboration abilities; capable of working with Product Marketing Managers, Sales, Digital Marketing, and regional stakeholders.

• Experience with multi-language emails or EMEA localization is an advantage.

🏝️ Benefits

• Health insurance

• 401(k) matching

• Flexible work hours

• Paid time off

• Remote work options