Email Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement marketing campaigns for designated clients: brief, develop, conduct quality assurance, schedule, and perform post-send analysis in Klaviyo.

• Create and sustain welcome, abandoned cart, browse abandonment, post-purchase, and winback email flows.

• Craft visually appealing, brand-aligned, mobile-responsive emails using Figma.

• Conduct structured A/B tests on subject lines, layouts, offers, and sending times.

• Evaluate campaign performance data and document elements influencing results.

• Construct and optimize client segments and suppress relevant contacts to maintain sender reputation.

• Track inbox placement, spam rates, and unsubscribe rates.

• Ensure list hygiene and identify deliverability challenges related to content or lists.

• Generate precise per-campaign reports with accurate figures and highlight any data discrepancies.

• Assist in preparing monthly client summaries.

• Record every hour worked in ClickUp against the appropriate tasks.

• Acquire and contribute to AI automation skills and scripts over time.

• Report directly to the Retention Marketing Manager.

⛳️ Requirements

• 1 to 3 years of practical experience in email marketing.

• Proven experience with Klaviyo for building campaigns and flows.

• Demonstrated success with high-growth eCommerce brands.

• Knowledge of direct-to-consumer calendars, product launches, and promotional dynamics.

• Proficiency in Figma design.

• Capability to independently create polished, brand-consistent, mobile-first emails.

• Familiarity with email deliverability factors, including list hygiene, sender reputation, and inbox placement.

• Basic understanding of SPF, DKIM, and DMARC authentication protocols.

• Comfort with A/B testing and analyzing email metrics, including open and click rates, placed orders, and revenue per recipient.

• Proven history of remote work and strong written communication skills.

• Experience using AI tools such as Claude Code, Cursor, ChatGPT, or similar in a professional setting.

• Eagerness to learn the agency's AI skills and scripts.

• Ability to work with precise data and classify claims as extracted, inferred, or assumed.

• Capacity to stay updated on developments related to Klaviyo and inbox providers.

• Klaviyo Academy certifications are advantageous but not mandatory.

• Experience with SMS in Klaviyo, exposure to BigCommerce, familiarity with regulated categories, and knowledge of non-Klaviyo platforms are beneficial.

🏝️ Benefits

• Paid certifications for Klaviyo.

• Well-structured onboarding process at 30, 60, and 90 days.

• Time allocated for certifications within your workweek.

• Manager quality assurance on initial projects.

• Clear trajectory towards campaign ownership by day 90.