Director of SEO

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Take charge of the comprehensive SEO strategy for all client accounts.

• Create and execute scalable frameworks in the following areas:

• - Technical SEO

• - On-page optimization

• - Content strategy

• - Authority building / link acquisition

• Ensure all strategies align with business objectives such as traffic, conversions, and revenue.

• Continuously seek opportunities to enhance performance and efficiency.

• Lead and oversee a distributed SEO team composed of:

• - SEO Specialists

• - Content Writers

• - Link Building resources

• Set clear KPIs and performance expectations for the team.

• Conduct regular performance evaluations, coaching, and developmental initiatives.

• Identify hiring needs and assist in team expansion as the function evolves.

• Establish and maintain quality standards for all SEO deliverables.

• Review outputs to ensure they meet client readiness and strategic soundness.

• Eliminate subpar or templated work to enhance overall output quality.

• Standardize processes and workflows across various accounts.

• Participate in critical client calls and strategic discussions.

• Translate SEO performance metrics into clear business insights.

• Collaborate with Account Managers to bolster retention and growth.

• Serve as the senior SEO authority within the organization.

• Build and refine Standard Operating Procedures (SOPs) for core SEO activities.

• Enhance reporting frameworks and performance tracking mechanisms.

• Introduce tools, automation, and best practices to improve delivery.

• Ensure consistent execution across all client accounts.

⛳️ Requirements

• Over 5 years of experience in SEO.

• More than 2 years in a leadership or team management position.

• Proven track record of managing multiple client accounts (agency experience is preferred).

• Strong understanding of:

• - Technical SEO

• - Content strategy and optimization

• - Keyword research and search intent

• - Link building strategies

• Ability to develop and implement high-level SEO strategies.

• Strong analytical and problem-solving capabilities.

• Demonstrated experience in managing and developing teams (preferably 4 or more members).

• Excellent verbal and written communication skills in English.

• Comfortable in client-facing roles and executive-level discussions.

• Ability to simplify complex SEO concepts into clear, actionable insights.

🏝️ Benefits

• Opportunities for professional development.

• Options for remote work.