Director – Digital Experience

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of Granicus’ Website as a Platform for Growth

• Direct the strategy, structure, and continuous enhancement of Granicus’ global website.

• Ensure the website effectively conveys Granicus’ platform value and converts visitors into qualified leads.

• Manage the website as a platform, oversee both paid and organic traffic acquisition, and guarantee that all digital touchpoints are designed to maximize engagement, conversion, and pipeline contributions.

• Lead UX/UI and Digital Experience Design initiatives

• Ensure Granicus provides an exceptional digital experience that aligns with contemporary SaaS standards.

• Oversee Paid Media and Digital Traffic Acquisition

• Direct the strategy and implementation for generating digital traffic.

• Supervise Web Analytics, Digital Performance, and Conversion Optimization

• Develop Granicus’ digital performance measurement framework and optimization strategy.

• Manage Digital Infrastructure and Martech Integration

• Ensure Granicus’ website and digital systems function as a modern, cohesive growth platform.

⛳️ Requirements

• Over 10 years of experience in digital marketing, web strategy, or digital experience leadership, ideally in B2B SaaS sectors.

• Strong proficiency required in:

• Website architecture and management

• UX/UI and conversion optimization

• Paid media strategy and implementation

• Digital analytics and performance evaluation

• CMS platforms (WordPress, Drupal, Sitecore, Webflow, etc.)

• Martech integrations

• Fundamentals of technical SEO.

🏝️ Benefits

• Flexible Time Off – Enjoy the time you need to relax, recharge, and live your life.

• Company-Wide Wellbeing Days – Paid time off dedicated to unplugging and focusing on your mental health.

• Work From Home Reimbursement – Support for creating a productive home office setup.

• Multiple Health Plan Options – Including a plan that is fully covered by the employer.

• Employer HSA Contributions – Available when enrolled in a High-Deductible Health Plan.

• Fitness Reimbursement Program – Stay fit in a way that suits you.

• On-Demand Mental Health Support – Access to Headspace and various wellness resources.

• Paid Parental Leave – Available for both birthing and non-birthing parents.

• Traditional & Roth 401(k) – With a generous employer match.

• Life & AD&D Insurance – Comprehensive employer-paid coverage for your peace of mind.

• Online Learning Platforms – Enhance your professional growth.

• Competitive Salary & Bonuses – Your contributions are recognized and rewarded.