Director, Content Strategy – Thought Leadership

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and implement a cohesive content strategy that spans digital, social, experiential, and print platforms.

• Develop a comprehensive omnichannel content calendar.

• Guide and execute SEO, AEO, and additional digital reputation initiatives using the PESO model.

• Design integrated campaigns that focus on significant moments.

• Adopt a data-informed approach to content creation and performance evaluation.

• Direct the planning and execution of executive thought leadership initiatives for the CEO.

• Recognize and rank conferences, industry events, awards, and forums for participation.

• Oversee the complete lifecycle of event involvement.

• Work in conjunction with Public Affairs and our public relations agency.

⛳️ Requirements

• Over 10 years of experience in thought leadership, content strategy, marketing, or a related discipline.

• Proven ability to conceptualize and implement comprehensive brand campaigns from inception to completion.

• Experience in developing strategies for social media channels, with particular emphasis on LinkedIn and YouTube.

• A strong track record in establishing impactful executive thought leadership profiles and collaborating with PR teams on earned media initiatives.

• Outstanding writing capabilities.

• Experience managing content calendars across various channels.

• Knowledge of the conference and podcast landscape in education, technology, or a similarly concept-driven field.

🏝️ Benefits

• Equal opportunity employer.

• Committed to fostering a diverse and inclusive workforce.