Digital Marketing Manager – France

This is a fully remote position, open to applicants in France.

📋 Description

• Taking charge of and implementing the digital go-to-market strategy for Placetel AI in France.

• Overseeing the local website, including its content, structure, user experience, and conversion optimization.

• Planning, executing, and enhancing digital marketing campaigns across various channels (paid search, paid social, SEO, email).

• Adapting messaging, value propositions, and content specifically for the French market.

• Facilitating enhancements throughout the entire digital funnel, from initial contact to lead or trial conversion.

• Evaluating traffic, lead quality, conversion rates, and campaign performance to uncover growth opportunities.

• Collaborating closely with central teams (product, UX/UI, performance marketing, analytics) and external agencies.

• Assisting in local product launches, feature releases, and go-to-market initiatives.

• Maintaining strong brand consistency while making adjustments to meet local market demands.

• Adopting a data-driven approach, conducting tests, and continuously refining performance.

⛳️ Requirements

• A Bachelor’s or Master’s degree in marketing, business, digital media, or a related field.

• Over 3 years of experience in digital marketing, ideally in a B2B SaaS or technology setting.

• A robust skill set in marketing, covering website management, performance marketing, content creation, and analytics.

• A proactive mindset with a strong focus on execution.

• A solid grasp of digital KPIs, conversion optimization, and growth funnels.

• Experience with CMS systems, analytics tools, and marketing automation platforms.

• Ability to work autonomously and take complete ownership of a local market.

• Native-level proficiency in French.

• Fluent in English (German is an advantage).

🏝️ Benefits

• The chance to play a pivotal role in the international expansion of Placetel AI.

• Significant ownership and tangible impact within a rapidly growing, AI-focused SaaS company.

• A driven, interdisciplinary Digital & Growth Team.

• Flat organizational structures, providing a high level of freedom and responsibility.

• A remote-first work environment with flexible hours.

• A strong emphasis on learning and development (trainings, certifications, personal growth).

• A modern workplace with regular team events.

• Stability and a long-term vision within Gamma Communications.