Digital Marketing Manager – France

This is a fully remote position, open to applicants in France.

📋 Description

• Leading and implementing the digital go-to-market strategy for Placetel AI in France.

• Managing the local website, including content, structure, user experience, and conversion optimization.

• Planning, executing, and fine-tuning digital marketing campaigns (paid search, paid social, SEO, email).

• Adapting messaging, value propositions, and content specifically for the French market.

• Enhancing performance across the entire digital funnel, from initial contact to lead or trial conversion.

• Evaluating traffic, lead quality, conversion rates, and campaign results to uncover growth opportunities.

• Collaborating closely with central teams (product, UX/UI, performance marketing, analytics) and external agencies.

• Assisting with local product launches, feature rollouts, and go-to-market strategies.

• Maintaining strong brand consistency while making adjustments for local market requirements.

• Employing a data-driven approach, conducting tests, and continuously refining performance.

⛳️ Requirements

• Bachelor's or Master's degree in marketing, business, digital media, or a related field.

• Over 3 years of experience in digital marketing, ideally in a B2B SaaS or technology setting.

• Comprehensive marketing skill set (website, performance marketing, content, analytics).

• Proactive approach with a strong focus on execution.

• Solid grasp of digital KPIs, conversion optimization, and growth funnels.

• Familiarity with CMS platforms, analytics tools, and marketing automation systems.

• Capability to work autonomously and take complete ownership of a local market.

• Native-level proficiency in French.

• Fluent in English (German language skills are a plus).

• Comfortable in an international, rapidly growing SaaS environment.

🏝️ Benefits

• The chance to contribute significantly to the international growth of Placetel AI.

• High level of ownership and genuine impact in a fast-evolving, AI-driven SaaS business.

• A dedicated, interdisciplinary Digital & Growth Team.

• Flat organizational structure with considerable freedom and responsibility.

• Remote-first setup offering flexible working hours.

• Strong emphasis on learning & development (training, certifications, personal growth).

• Modern workspace and regular team events.

• Stability and a long-term outlook within Gamma Communications.