Digital Marketing Lead

This is a fully remote position, open to applicants in Portugal.

📋 Description

• Participate in digital marketing initiatives, focusing on content development and dissemination.

• Aid in demand generation efforts by collaborating with sales and marketing teams.

• Assist in the creation of promotional materials, presentations, and event planning.

• Generate and distribute content across various digital platforms such as LinkedIn, websites, and newsletters.

• Collaborate with internal teams to develop product-related content.

• Ensure consistency and high quality in all marketing communications.

• Help manage and utilize marketing platforms including HubSpot, LinkedIn, and WordPress.

• Update and maintain contact databases and marketing assets.

• Assist with website updates, focusing on content management and SEO enhancements.

• Conduct market research and assist in the analysis of marketing data and performance metrics.

• Utilize analytics tools to monitor engagement and assess campaign effectiveness.

• Contribute to reports and insights that guide future marketing activities.

• Support the planning and coordination of trade shows, events, and webinars.

• Assist with logistics and marketing materials for external engagements.

⛳️ Requirements

• Proven experience in digital marketing, content marketing, or similar roles.

• Familiarity with digital platforms, campaigns, or content creation processes.

• Exposure to B2B or technology-oriented marketing is advantageous but not mandatory.

• Excellent written and verbal communication abilities.

• Capacity to organize tasks and handle multiple priorities efficiently.

• Knowledge of digital tools such as CRM systems, analytics software, or marketing applications.

• Interest in engaging with technical products or concepts.

• Strong attention to detail and a methodical approach to work.

• A degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

🏝️ Benefits

• Collaborative and team-focused environment.

• An inquisitive mindset and eagerness to learn.

• Flexibility in adapting to a fast-paced environment.