Customer Marketing Manager

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Take charge of the strategy and implementation of marketing initiatives aimed at enhancing customer adoption and retention.

• Collaborate with various teams to categorize customers and pinpoint opportunities for expansion.

• Create tailored messaging and content designed for specific customer personas.

• Plan and execute multi-channel campaigns focused on product expansion.

• Spearhead customer advocacy initiatives and leverage customer references.

⛳️ Requirements

• Over 5 years of experience in B2B SaaS marketing.

• Exceptional writing and storytelling abilities.

• Strong understanding of customer segmentation and lifecycle strategies.

• Proficient in HubSpot and various analytics platforms.

• Capability to work collaboratively across departments including Customer Success, Product, Sales, and Revenue Operations.

🏝️ Benefits

• Health insurance.

• Retirement plans.

• Paid time off.

• Flexible work arrangements.

• Opportunities for professional development.