
CRM BI Analyst
Posted 1 day ago

Posted 1 day ago
• Evaluate the health of the gaming economy and analyze player behavior to uncover opportunities for revenue optimization.
• Collaborate with CRM teams to design, monitor, and assess campaigns, creating player segmentation models aimed at maximizing lifetime value.
• Create sophisticated dashboards using Tableau and Looker, along with automated reports, to provide real-time visibility into the player lifecycle.
• Convert data science models into practical monetization strategies for leadership.
• Validate features through A/B testing and statistical analysis to foster a culture of testing.
• Predict the effects of gamification features on engagement and spending, and subsequently measure the outcomes.
• Experience in the gaming industry focused on BI/data analysis related to monetization, gamification, or CRM analytics.
• Demonstrated support for CRM teams through reporting and lifecycle strategy development.
• Proficiency in advanced SQL for handling large-scale data, along with skills in Tableau, Looker, or Power BI for data visualization.
• Understanding of player behavior, virtual economies, and the mechanics of gamification.
• Excellent communication skills to convey clear recommendations to non-technical stakeholders.
• Initiative in problem-solving to address trends and ensure data integrity.
• Competitive compensation.
• Opportunities for career advancement.
Fresche Solutions
Huzzle.com
Fresche Solutions
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