Content Marketing Manager – Focus on Online Content

This is a fully remote position, open to applicants in Germany.

📋 Description

• Creation of a comprehensive cross-channel content strategy aimed at raising awareness, fostering engagement, and driving conversions.

• Identification of pertinent topics throughout the customer journey and transforming them into engaging narratives.

• Conceptualization and production of digital content, including blog articles, whitepapers, case studies, social media updates, and videos.

• Coordination with internal and external partners to ensure consistent brand messaging.

• Delivering content to the appropriate audience through the right channels at the optimal time.

• Development of formats that highlight expertise and cultivate trust.

• Establishing and nurturing a network of internal and external experts.

• Designing content campaigns for lead generation in close collaboration with Sales and Performance Marketing teams.

• Analyzing KPIs and deriving data-driven, targeted optimizations.

⛳️ Requirements

• A degree in Marketing, Communications, Media, or a related discipline.

• Several years of experience in digital content marketing, preferably in a B2B context.

• A passionate storyteller with a keen understanding of relevant topics and target audiences.

• Proficient in SEO, CMS, marketing automation, and analytics tools.

• Organized, self-directed work style with the ability to collaborate effectively within a team.

• Proficient in German and possess very good English language skills.

🏝️ Benefits

• 30 vacation days per year, in addition to Christmas Eve and New Year’s Eve as extra days off.

• Complimentary language courses during working hours.

• Company health insurance, complemented by an additional annual health budget of €600.

• Annual wellness allowance of €156 net.

• Monthly fringe benefit credit of €50 net (redeemable with providers such as Lieferando, REWE, Aral, etc.).

• Meal subsidy of up to €40 net per month.

• Company pension plan.

• Complimentary accident insurance.

• Employer contributions to savings plans (Vermögenswirksame Leistungen).

• Bike leasing options via JobRad.

• Access to Corporate Benefits, offering discounts and deals from over 800 leading brands.

• Workation: The opportunity to work from any SD Worx location for 4 weeks per year (EU only).

• Employee referral program.

• Learning opportunities through personalized development plans and professional training.

• Career development: Whether you wish to deepen your expertise or expand your skills horizontally, SD Worx provides ample growth opportunities.