Content Marketing Manager

This is a fully remote position, open to applicants in Colorado, +4 more states.

📋 Description

• Develop, research, and propose topics related to security, observability, and platform tailored to various stages of the buyer journey.

• Strategically plan, prioritize, and produce quarterly content assets, focusing primarily on long-form e-books.

• Manage projects from the initial pitch and outlining phase through writing, design, publication, and activation.

• Collaborate with Product Marketing to align audience needs with product advantages tailored for different personas.

• Work in conjunction with Global Integrated Campaigns to ensure projects remain on schedule and address any challenges.

• Utilize AI tools to enhance workflow efficiency and streamline content production processes.

• Monitor asset performance and share insights and trends.

• Edit the work of others to ensure alignment with Splunk’s tone and style guide, enhancing the overall narrative.

⛳️ Requirements

• Bachelor’s degree with 5 years of relevant experience, or a Master’s degree with 3 years of relevant experience, in journalism, content marketing, or similar writing-focused roles.

• Familiarity with B2B SaaS/cloud services aimed at technical audiences.

• A keen interest and knowledge of business and technology trends.

• Capable of transforming complex subjects into easily digestible narratives for targeted personas and objectives.

• Proven ability in storytelling across a diverse array of topics.

• Experience in meeting deadlines, juggling multiple tasks, and maintaining meticulous attention to detail in a fast-paced setting.

• Proven track record of effective collaboration and communication across teams and with internal stakeholders/subject matter experts.

• Experience in utilizing AI tools for content creation.

• Preferred experience in writing about cybersecurity, observability/monitoring, and data.

• Familiarity with creating gated campaign content that drives demand is a plus.

• Experience in crafting conversion copy for campaign landing pages.

• Background in working with creative teams.

• A history of enhancing cross-team processes and a strong passion for process improvement.

🏝️ Benefits

• Medical, dental, and vision insurance.

• 401(k) plan with a Cisco matching contribution.

• Paid parental leave.

• Short- and long-term disability coverage.

• Basic life insurance.

• Cisco restricted stock unit grants may be available.

• 10 paid holidays plus 1 floating holiday for non-exempt employees.

• Paid birthday day off.

• Paid year-end holiday shutdown.

• 4 paid personal wellness days.

• 16 days of paid vacation for non-exempt employees.

• Flexible vacation time off program for exempt employees.

• 80 hours of sick time upon hire and each January 1st, with up to 80 unused hours carried forward.

• Additional paid time off for critical or emergency family situations.

• Optional 10 paid volunteer days annually.

• Annual bonuses for non-sales roles, aligned with Cisco policies.

• Performance-based incentive pay for sales-plan employees.