Content Marketing Lead

This is a fully remote position, open to applicants in Portugal.

📋 Description

• Expand our content library. Strategically plan and develop a cohesive, lasting collection of resources — including articles, data narratives, interactive tools, guides, and videos — tailored to the key personas and journeys, and prioritized for maximum impact.

• Craft the narratives that represent Remote. Develop engaging stories that connect with audiences in HR and finance, transforming intricate subjects such as compliance, FX, worker classification, and global hiring into content that is valuable and shareable.

• Define our thought leadership and storytelling methodology. Establish a unique perspective and style that sets Remote apart from competitors and resonates with stakeholders ranging from CFOs concerned about audits to People leaders expanding into new markets.

• Transform data and expertise into compelling content. Collaborate with insights and product teams to uncover the narrative within the numbers and create resources that are evidence-driven and based on a solid thesis.

• Partner with experts and executives. Conduct interviews, ghostwrite for, and package the insights from internal experts, executives, and external collaborators into content that informs, motivates, and converts.

• Ensure quality and consistency. Maintain high standards for craft, voice, and accuracy across all published materials, while establishing a clear perspective on cadence and channel strategy.

⛳️ Requirements

• An experienced content marketer who has led editorial direction in B2B companies, not merely implemented it.

• An accomplished writer at the pinnacle of their craft, possessing a clear, evidence-based voice and a strong narrative instinct (a background in journalism or editorial work is advantageous).

• Strong commercial acumen: you effectively link content to a persona, pain point, funnel stage, and measurable outcome — and can justify these decisions.

• Proficient in B2B SaaS sectors such as HR, finance, fintech, payroll, or compliance-adjacent fields — or possess the curiosity and rigor to swiftly master a technical category.

• Comfortable with data: you can analyze data sets, identify the story, highlight the key statistic, and create visuals that enhance the narrative.

• A collaborative interviewer who can extract insights from busy experts and refine them into content that reflects their voice while being sharper.

• Highly self-directed and accountable within an asynchronous, globally distributed team.

🏝️ Benefits

• Work from anywhere

• Flexible paid time off

• Flexible working hours (we operate asynchronously)

• 16 weeks of paid parental leave

• Mental health support services

• Stock options

• Learning budget

• Home office budget & IT equipment

• Budget for local in-person social events or co-working spaces