Advertising Specialist

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Manages Amazon search campaigns for clients across diverse business types, sizes, and industries, utilizing company and department practices and procedures for daily optimizations and strategic adjustments.

• Serves as a Subject Matter Expert (SME) or Trainual content owner for specific departmental functions, creating reports and offering guidance to colleagues.

• Delivers insightful analysis, interpretation, and actionable strategies based on campaign performance data from the Amazon Ad Console and other retail media platforms, ensuring alignment with overall retail business performance.

• Participates in weekly department scrums and training sessions to enhance knowledge within the channel.

• Develops new training materials specific to the department.

• Proactively identifies opportunities to improve campaign performance and business impact, aligning strategies with client objectives.

• Conducts thorough market research and competitor analysis to inform campaign strategies.

• Maintains consistent and effective communication with internal agency teams and assigned clients.

• Effectively utilizes available AI tools and delegation resources to optimize workflow efficiency and campaign results.

• Addresses anomalies, identifies potential causes, and proposes solutions to the manager to ensure alignment with client and company requirements.

• Establishes and nurtures collaborative relationships with internal teams and clients.

• Meets or surpasses performance standards set by the department.

• Performs additional duties as required.

⛳️ Requirements

• Bachelor’s degree in marketing, business, or a related field, or equivalent work experience.

• A minimum of 2 years of experience in digital marketing, preferably with agency experience or in related roles.

• Exhibits a strong understanding of departmental practices, procedures, and specialized functions, applying sound judgment in selecting methods and techniques to resolve issues for assigned clients and projects.

• Proficiency in Google and Microsoft Office Suite(s), with strong navigation and utilization skills in Excel and Google Sheets for data analysis and reporting.

• Capability to manage higher-risk decisions involving significant capital.

• Experience with Amazon retail search advertising, Google paid search advertising, or similar platforms is highly desirable.

• Extensive experience managing campaigns across various platforms, including Amazon Ad Console, Amazon 3rd Party Advertising Platforms, and Walmart Connect.

• Strong communication skills.

• Excellent organizational skills with the ability to effectively manage multiple priorities.

🏝️ Benefits

• Remote Work: Work from any location—our team is global, and we prioritize work-life balance.

• Growth Opportunities: As an essential member of the team, you will have the opportunity to shape your role and advance with us.

• Innovative Culture: Be part of a team that is dedicated to leveraging data to overcome challenges and foster success in a rapidly changing market.

• *As part of our recruitment process, all candidates are kindly asked to read, understand, and agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.*