Social Media Specialist – AI-Native

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Create, edit, and publish founder-led short-form content primarily on Instagram.

• Consistently share the same content across TikTok, YouTube, and Facebook.

• Enhance and grow the founder's social media presence through regular posting and active engagement.

• Interact with users in comments to foster community and uphold a responsive, authentic brand image.

• Align the tone and voice of the brand with its audience — embodying maturity, trustworthiness, and authenticity, avoiding performative or overly polished content.

• Conduct Meta ad experiments to evaluate messaging and content effectiveness.

• Investigate successful competitor content and leverage insights to guide ad creative.

• Script, edit, and oversee ad creative from the initial brief to launch.

• Analyze ad performance and provide reports with clear, actionable insights.

• Utilize AI tools such as Claude and others as an integral part of the daily workflow, rather than as an afterthought.

• Implement AI to accelerate scripting, content ideation, performance analysis, and reporting.

• Continuously seek methods to leverage AI for increased efficiency and improved output quality.

• Monitor organic content performance across various platforms and report on engagement, reach, and growth metrics.

• Assess the effectiveness of ad experiments and clearly attribute results.

• Utilize data to make informed decisions regarding content strategy and posting frequency.

⛳️ Requirements

• Proven experience in organic social media content creation with measurable success on Instagram and TikTok.

• Strong skills in short-form video scripting and editing, capable of producing content that aligns with an established brand voice.

• Truly AI-native — you regularly use Claude, ChatGPT, or similar tools to enhance productivity and output quality.

• Analytical and data-driven, able to accurately measure content performance and attribute results.

• Experience in managing Meta ad campaigns, including creative testing and performance evaluation.

• Mature content sensibility, with the capability to write and produce for an adult audience aged 30 to 45, avoiding trend-chasing and overly produced aesthetics.

• Demonstrated achievements in prior roles — able to showcase what you created and its impact.

• Full-time availability with the ability to maintain a consistent posting schedule independently.

🏝️ Benefits

• Paid Time Off according to company policy.

• Observance of Holidays in line with company guidelines.

• 100% remote work setup, allowing you to work from wherever you are most productive.