Social Media Marketer

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take charge of Starknet's and Starknet Foundation's social media platforms (X, blog, LinkedIn, Telegram), ensuring that posting and engagement remain consistently high in quality.

• Transform marketing strategies, ecosystem narratives, and campaign initiatives into clear, on-brand content (both long and short form) tailored for crypto-native, technical, and consumer audiences alike.

• Oversee the social content calendar and manage incoming requests across the organization, requiring strong organizational skills and proficiency with project-management tools, beyond just content instincts.

• Act as the primary contact for ecosystem social activities: address requests from partners and determine the timing and manner of highlighting launches, events, and significant moments.

• Develop and implement channel-specific posting strategies that balance pre-planned content with real-time, reactive engagement.

• Monitor conversations, trends, and sentiment across the ecosystem and the broader crypto landscape, utilizing performance data to continually refine content and strategies.

• Engage directly with the community by responding, contextualizing, and thoughtfully escalating issues with credibility.

• Collaborate closely with GTM, Growth, Product, and other teams to ensure that social execution aligns with the broader priorities of the Foundation.

• Contribute to shaping and evolving Starknet's brand voice on social media alongside the wider Marketing team.

⛳️ Requirements

• A minimum of 3 years of hands-on experience in social media marketing, preferably within the crypto/web3 sector.

• Strong, well-informed perspectives on effective strategies for Crypto Twitter and an understanding of how to serve the brand's interests, with the discernment to differentiate between the two.

• Solid foundational knowledge of blockchain and DeFi concepts (AMMs, staking, governance, lending, the L2 landscape) sufficient to engage technical audiences confidently.

• An adept and versatile writer capable of distilling complex ideas into content that resonates across diverse audiences.

• Experience managing social channels in dynamic environments, including reactive posting and real-time engagement.

• Proficient with social analytics and monitoring tools, utilizing data to inform content and channel strategies.

• A highly dependable and organized individual who can juggle multiple threads without losing sight of the details.

• Confident in independently managing execution while remaining collaborative and coordinated with the broader team.

• Comfortable being a visible representation of the brand—hosting Spaces, responding from the account, and actively engaging on CT.

🏝️ Benefits

• Health insurance

• Paid time off

• Flexible working hours

• Professional development opportunities