Social Media Content Writer – Supervising Associate

This is a fully remote position, open to applicants in India.

📋 Description

• Take ownership of the complete content and community strategy for social media, defining editorial direction, storytelling, and engagement frameworks.

• Create engaging, audience-focused content across various formats, including social media posts, web pages, paid advertisements, PowerPoint presentations, PDFs, infographics, and videos.

• Serve as the content and community lead for social media initiatives, converting marketing objectives into impactful content and fostering engagement-driven discussions.

• Actively manage reputation and social listening, pinpointing risks, escalating sensitive matters, and delivering insights to stakeholders informed by audience sentiment and trends.

• Collaborate closely with BMC, business stakeholders, and GDS teams to co-create content, ensure messaging alignment, and maintain editorial quality and compliance.

⛳️ Requirements

• Over 10 years of experience in digital marketing strategy, content creation, social media management, paid media, and marketing communications across global platforms.

• A Bachelor’s degree in Mass Communications, Business Administration, Marketing, or a related field is essential.

• Outstanding communication abilities, both written and verbal, with a talent for crafting compelling narratives across various digital formats and channels.

• Strong comprehension of the digital content ecosystem, including EY.com, SharePoint, employee advocacy platforms, and content repositories.

• Proven track record in planning, writing, and refining high-quality content across formats such as articles, web pages, social media posts, leadership communications, podcasts, and event materials.

• Excellent editorial and storytelling skills, capable of translating complex topics in business, finance, and professional services into clear, engaging, and credible content for senior audiences.

• Strong research and analytical skills, including competitor analysis, trend identification, and synthesis of insights to guide content strategy and messaging.

• Experience writing for diverse platforms, including LinkedIn, Instagram, YouTube, newsletters, and blogs.

🏝️ Benefits

• Continuous learning: You’ll cultivate the mindset and skills needed to navigate future challenges.

• Success, as defined by you: We’ll equip you with the tools and flexibility to make a meaningful impact, your way.

• Transformative leadership: We’ll provide you with insights, coaching, and confidence to become the leader the world requires.

• Diverse and inclusive culture: You’ll be welcomed for who you are and empowered to use your voice to help others find theirs.