Social Media Analyst

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Manage a comprehensive client portfolio schedule independently: orchestrator → validated → reference bank → agenda → copies → ClickUp.

• Advocate for content strategy during bi-weekly client meetings.

• Write campaign copy (organic + paid traffic + LP + email + ManyChat) that is ready for publication.

• Develop and validate scripts for Reels and Stories, overseeing production until posting.

• Analyze weekly metrics for the client portfolio, cross-referencing with the editorial line and suggesting adjustments.

• Research trends in the niche (plastic surgery, health) and integrate them into the agenda.

• Monitor the daily Instagram activities of the portfolio to ensure execution.

• Maintain continuous communication within client groups.

• Produce materials for paid traffic (scripts and creative copy).

• Present new content tests during the weekly meeting.

• Provide occasional support to junior copywriters with technical questions.

• Complete specific tasks as requested by the leader.

⛳️ Requirements

• Clear, objective, and assertive communication.

• High-ticket service experience.

• Proficient application of copywriting, storytelling, and persuasive structures (AIDA, PAS, cognitive triggers).

• Independent production of multi-format copy (carousel, Reels, static, Stories, ads, LP, email, ManyChat).

• Independent application of the 7 levers of Reels and the principle of informative posts (4 layers).

• Metrics analysis skills.

• Advanced operation of ClickUp.

• Solid knowledge of CFM, privacy in before/after images, and platform rules (Meta).

• Ability to strategically use AI tools to support content creation, process organization, and delivery refinement, ensuring final review and alignment with company standards.

• Mastery of the Stark modeling method.

• Autonomy.

• Comprehensive awareness funnel: scripts for top, middle, and bottom stages with the correct CTA for each level.

• Active contribution to campaign ideation and new formats.

• Construction of visual briefings within the copy.

• Analytical mindset.

🏝️ Benefits

• Bonus opportunities.

• Flexible working hours.

• Career development plan.