Senior Manager, Creators

This is a fully remote position, open to applicants in California.

📋 Description

• Oversee a team of Brand Creator Associates through individual meetings, performance evaluations, adherence to quality standards, coaching, and professional development discussions.

• Collaborate with Account Directors and the Director of Creator Partnerships to provide performance feedback.

• Recognize BCAs with potential for various career paths.

• Manage a portfolio of intricate client accounts as the senior affiliate lead.

• Participate in client calls, guide strategy, and endorse creative briefs.

• Lead the onboarding process for new clients and brands entering the affiliate space.

• Develop initial creator pipelines and establish outreach strategies.

• Set up sampling logistics and oversee transitions as accounts become stable.

• Collaborate on affiliate systems and tools, identifying execution challenges and testing process improvements.

• Organize weekly creator tracking handoffs and creator graduation criteria with the Creator Management team.

• Work alongside Account Managers and Account Directors on briefs, campaign alignment, and coordination of the marketing calendar.

⛳️ Requirements

• A minimum of 6 years of experience in affiliate marketing.

• At least 3 years of experience in an agency environment or equivalent multi-brand in-house experience.

• Over 3 years of experience in a managerial role.

• More than 1 year of TikTok Shop affiliate marketing experience in strategy or execution.

• Capability to participate in and lead client calls, guide strategy discussions, and present performance metrics.

• Experience collaborating cross-functionally with Account Directors, Account Managers, and junior-level colleagues.

• Strong grasp of storytelling and content, and their effect on consumer purchasing decisions.

• Excellent analytical skills with the ability to determine the factors influencing creator and content performance beyond mere reporting metrics.

• Comfort with outreach and creator management tools.

• Ability to handle multiple accounts and priorities with a keen eye for organization and detail.

• 2+ years of TikTok Shop affiliate marketing experience is preferred.

• Experience with TikTok Live Shopping is desirable.

• Familiarity with Cruva, Euka, or similar TikTok Shop affiliate outreach platforms is advantageous.

• Extensive experience in the beauty or skincare category is preferred.

• Additional experience in CPG, lifestyle, or fashion categories is a plus.

🏝️ Benefits

• 401K

• Health Insurance

• Flexible PTO

• Flexible Work Hours