Senior Analyst, Market and Customer Analytics

This is a fully remote position, open to applicants in New Jersey.

📋 Description

• Create, develop, and present scalable reports, dashboards, and analytical tools that deliver timely, precise, and actionable insights to foster business growth.

• Convert complex data into understandable narratives, highlighting trends, risks, and opportunities for stakeholders.

• Independently assess and prioritize analytics requests based on organizational needs.

• Implement and continually enhance data governance processes to ensure accuracy, consistency, and integrity across custom databases.

• Collaborate with internal teams and external vendors to oversee data quality, standardization, and integration.

• Aid in the integration and harmonization of data from various sources (e.g., Circana, NIQ, SPINS, Stackline, POS) to develop unified, omni-channel datasets.

• Utilize advanced tools (Advanced Power BI or Tableau, Advanced Excel, Power Query, and database querying tools such as SQL) to automate and enhance data workflows.

• Cultivate and maintain a comprehensive understanding of category dynamics, product attribution, and hierarchy structures to guarantee accurate reporting and insights.

• Collaborate with Marketing, eCommerce, IT, and other stakeholders to align data, enhance processes, and propel automation initiatives.

• Recognize opportunities to improve reporting capabilities, streamline processes, and elevate analytics maturity within the organization.

⛳️ Requirements

• Bachelor’s or Master’s degree in Marketing Analytics, Business Analytics, Data Science, Information Management, or a related discipline.

• 3+ years of experience on the client or supplier side within the CPG sector; experience in nutritional supplements is preferred.

• Practical experience in data management, dashboard development, and process automation.

• Experience working with syndicated data sources, including Circana and/or NielsenIQ.

• Familiarity with e-commerce and digital sales data is advantageous.

• Proven ability to translate data into actionable insights and recommendations.

• Capability to manage multiple priorities and achieve results in a fast-paced, dynamic environment.

• Comfort in navigating complexity and ambiguity in both data and business contexts.

🏝️ Benefits

• 401k with company match.

• Healthcare coverage.

• A wide range of additional benefits.