Product Line Manager – ESN

This is a fully remote position, open to applicants in Germany.

📋 Description

• At ESN, you will take on the responsibility for your own product category and actively shape its development – from the initial idea to successful marketing.

• You will manage your ESN category portfolio with a focus on innovations and a strong market presence.

• You will plan and oversee product launches, relaunches, and assortment adjustments.

• You will develop go-to-market strategies and implement campaigns across multiple channels.

• Collaborating with product development, sales, and other teams, you will successfully bring new products to market.

• You will analyze market trends, consumer needs, and competitors, deriving concrete growth opportunities from this data.

• You will coordinate all relevant stakeholders for successful product launches.

• You will be responsible for budgets, pricing strategies, and forecasts while keeping an eye on your category's performance.

⛳️ Requirements

• You bring at least 3 years of experience in product marketing management within the FMCG industry.

• You have successfully accompanied products throughout their entire lifecycle.

• Portfolio management, positioning, and target group segmentation are part of your skill set.

• You think data-driven and feel comfortable with analyses, forecasts, and strategic planning.

• You communicate clearly, enjoy collaborating with diverse teams, and drive projects to completion.

• You take responsibility and thrive in a dynamic environment.

• You are passionate about the ESN brand and understand what motivates our community.

• You are fluent in both German and English.

🏝️ Benefits

• Attractive employee discounts on products from ESN & More.

• Flexible working hours & remote work options.

• Contributions to mobility & fitness (e.g., Wellpass, Germany ticket).

• Company pension plan.

• Workation options and more.