Graphic Designer, R&D, Freelance

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Generate over 30 static creatives each day for Meta, incorporating iterations and format experiments.

• Proactively gather references and develop a library of high-performing layouts.

• Craft variations of the best-performing creatives — including new visuals, fresh copy, and innovative angles — without needing additional guidance.

• Monitor the effectiveness of your creatives and recommend design-driven enhancements.

• Investigate and experiment with new AI tools for static production to increase efficiency and productivity.

• Develop production automations to streamline workflow processes.

• Design visuals for longreads and advertorials.

• Assist with funnel design as required.

⛳️ Requirements

• Over 1 year of experience as a Graphic Designer or in comparable positions.

• Skilled in any visual editing software that accomplishes the task — the outcome is paramount, not the tool.

• Practical experience with AI tools for generating static content and a grasp of which tools are optimal for specific formats.

• In-depth understanding of the elements that make a Meta ad creative effective — including formats, technical specifications, and the creative rationale behind conversions.

• You approach challenges with a mindset of variations rather than fixed solutions; a brief serves as an initial guide, not a conclusive endpoint.

🏝️ Benefits

• Genuine autonomy: you generate ideas, select formats, conduct tests, and observe the direct impact on metrics.

• Graphic design is viewed as a growth catalyst here, not merely a support role.

• AI-centric environment: AI is integral to our creative process.