Fractional Communications Director – Healthcare B2B

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and manage our earned media initiative.

• Collaborate closely with the CEO and our internal marketing team.

• Oversee strategy, media pitching, and relationship management.

• Achieve earned media placements in healthcare B2B trade publications.

• Ghostwrite articles and commentary for the CEO.

• Engage in proactive pitching with customized pitches linked to news events, regulatory updates, and proprietary insights.

• Track journalist source requests and swiftly provide expert commentary.

• Arrange podcast appearances, speaking engagements, and oversee submissions for industry awards.

⛳️ Requirements

• A minimum of 7 years in communications or public relations, with a substantial focus on healthcare B2B (including provider services, health IT, revenue cycle management, payers, or related fields).

• Demonstrated placements you have secured in healthcare trade publications within the past 18 months.

• Established relationships with journalists and editors who report on healthcare business, revenue cycle management, and health IT.

• Experience in ghostwriting for founders or C-suite executives — proficient in capturing an executive's voice and producing articles ready for publication.

• Proven track record with fractional or small companies.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Flexible working hours and a supportive remote work environment.

• Opportunities for professional development and career advancement.