Copywriter – Healthcare Consumer Experience

This is a fully remote position, open to applicants in United States.

📋 Description

• Create content aimed at: Healthcare purchasers and decision-makers, Executive (C-suite) stakeholders, Product and go-to-market strategies.

• Develop materials such as: Thought leadership pieces (POVs, white papers, executive narratives), Sales enablement tools (one-pagers, messaging frameworks), Brand and campaign content.

• Craft content that establishes Health Catalyst as a frontrunner in healthcare transformation.

• Assist with executive-level messaging and ghostwriting tasks.

• Contribute to narratives that shape market perception and foster category innovation.

• Simplify intricate healthcare and technical ideas into clear, distinct messaging.

• Maintain consistency across all external communications.

• Collaborate with: Product Marketing (for positioning and narrative development), Brand Marketing (for campaigns and messaging), Sales (for enablement and content aimed at buyers).

• Assess content effectiveness and adjust messaging based on engagement metrics and outcomes.

• Utilize AI tools to enhance scale and efficiency while ensuring high-quality, human-centric writing.

⛳️ Requirements

• Outstanding writing skills (background in journalism, editorial, or B2B content is preferred).

• Experience in B2B or B2B2C marketing, preferably within the healthcare or health tech sectors.

• Demonstrated capability to write for executive and buyer audiences.

• Strong portfolio that highlights thought leadership, branding, and/or product marketing content.

• Excellent critical thinking skills and the ability to operate without a prescribed playbook.

• Quick to grasp and articulate complex healthcare concepts.

• Comfortable writing for: Executive audiences, Technical and non-technical stakeholders.

• Highly inquisitive, proactive, and flexible.

• Thrives in a dynamic and uncertain work environment.

• Knowledge of AI-assisted content workflows is a plus.

🏝️ Benefits

• Flexible PTO.

• Professional development stipend.

• Remote-first work culture.

• Significant opportunities for career advancement and personal growth.