Content Marketing Specialist

This is a fully remote position, open to applicants in Estonia.

📋 Description

• Developing and implementing content strategies tailored for the German-speaking (DACH) market, encompassing blogs, landing pages, and marketing initiatives.

• Crafting, localizing, and enhancing content including blog posts, newsletters, email campaigns, and website copy.

• Performing keyword research and utilizing SEO best practices to boost organic visibility and performance.

• Enhancing landing pages, product pages, and informational content to drive engagement and increase conversions.

• Overseeing content localization and maintaining a consistent tone across all German-language interactions.

• Planning and facilitating ecommerce campaigns, seasonal promotions, and lifecycle communications for the DACH market.

• Collaborating with cross-functional teams (Growth, Product, Design, CRM) to ensure alignment in messaging and content strategy.

• Tracking content performance and continuously refining strategies based on SEO and engagement analytics.

⛳️ Requirements

• Proven experience in content marketing, copywriting, SEO, or editorial roles (experience in ecommerce is highly advantageous).

• Native German speaker with excellent proficiency in written English.

• Solid understanding of SEO principles, including keyword research and on-page optimization techniques.

• Experience in creating or localizing content targeted at specific markets or audiences.

• Capability to write clear, engaging, and conversion-oriented copy.

• Familiarity with ecommerce, digital marketing, or SaaS/on-demand platforms is desirable.

• Strong organizational skills with the ability to manage multiple content streams effectively.

• Analytical mindset with a keen interest in performance monitoring and optimization.

• Highly self-motivated with a proactive approach, capable of independently driving projects from conception to execution.

🏝️ Benefits

• A global, inclusive team that is both supportive and ambitious, dedicated to achieving results.

• The flexibility to work remotely.

• Adaptable working hours, allowing you to start your day as late as 11 AM.

• Private health insurance coverage.

• Two additional paid days off to prioritize your mental or physical health.

• One extra paid day off to celebrate a birthday or any other occasion of your choice.

• A Learning Budget to foster your professional growth, including access to mentorship, internal meetups, and hackathons, both in-person and online.

• Enjoyable team-building events and unforgettable parties!