Content Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Formulate and implement content marketing strategies to meet marketing goals, enhance brand visibility, generate demand, and provide outstanding customer engagement.

• Develop engaging short- and long-form content, including demand generation materials, blog posts, articles, social media updates, white papers, case studies, videos, infographics, and newsletters.

• Convert technical concepts into clear value propositions.

• Analyze industry trends, audience preferences, and competitor activities to uncover content opportunities and gaps.

• Collaborate with teams in Brand & Digital, PR, Customer Marketing, Product Marketing, Research, Sales, and Sales Enablement.

• Grasp business objectives, target audience personas, and product/service offerings to produce relevant content.

• Track and evaluate content performance metrics, providing data-driven insights to optimize strategies and ROI.

• Manage content production workflows and processes.

⛳️ Requirements

• 4 to 6 years of experience in B2B content marketing or related communications/editorial roles, preferably in the cybersecurity sector.

• Proven ability to thrive in fast-paced, deadline-oriented environments.

• Outstanding written and verbal communication skills.

• Strong interpersonal skills.

• Customer-centric approach.

• Capability to work autonomously and manage projects with multiple components.

• Proven dedication to quality and meticulous attention to detail.

• A robust portfolio showcasing your work.

• In-depth understanding of SEO, AEO, and CRO best practices.

• Proficiency with AI tools, complemented by strong critical thinking skills and sound judgment.

• A collaborative team player with a growth-oriented mindset.

🏝️ Benefits

• Retirement Plans

• Medical, Dental and Vision Coverage

• Paid Time Off

• Paid Parental Leave

• Support for Community Involvement

• Flexible work hours

• Family-friendly benefits

• Social programs