AI Content Strategist

This is a fully remote position, open to applicants in California, +5 more states.

📋 Description

• Develop and manage our AI content engine (approximately 60% of your time).

• Create, design, and continually enhance AI-driven content workflows that deliver on-brand results across various formats, including blogs, emails, social media, help centers, and beyond.

• Produce and sustain brand training resources, prompt libraries, and style guides that instruct our AI tools on how Evolve communicates, thinks, and sounds.

• Assess, onboard, and optimize AI content tools as the industry evolves.

• Create self-service templates and workflows to empower every marketer on the team to generate exceptional content independently and at scale.

• Manage brand standards and support the team (around 20% of your time).

• Take ownership of Evolve's brand voice, tone, and visual standards, ensuring they are actionable for both human users and AI tools through clear documentation, guidelines, and training materials.

• Develop and maintain the internal content toolkit, which includes templates, asset libraries, and AI usage playbooks that enable the team to create confidently and consistently.

• Review and quality assure contractor and AI-generated content prior to publication.

• Step into a creative role when necessary (approximately 20% of your time).

• Generate high-quality brand content — whether visual design, copy, or a blend of both — for campaigns, launches, and instances where human craftsmanship is key.

• Oversee external creative partners when additional capacity is needed, ensuring each partner understands our brand and delivers work that aligns with Evolve's identity.

• Establish the creative benchmark for what "great" means at Evolve.

⛳️ Requirements

• Minimum of 4 years of experience in content marketing, branding, or a creative position where quality and consistency were essential, with a portfolio showcasing strong brand sensibility and visual design capabilities (Figma, Canva, or Adobe Suite).

• Extensive hands-on experience with AI content tools (such as Claude, ChatGPT, Gemini, or similar), including prompt engineering and training AI models to align with brand voice and style.

• A systems-oriented mindset with proven experience in building repeatable content workflows and automation using tools like Zapier or Make.

• Strong creative judgment — you can discern when to let AI take charge and when to intervene, and you are motivated by creating systems that empower the entire team, not just by producing exceptional work on your own.

• Proficient in managing external creative contractors or agencies, briefing them and ensuring quality assurance of their work to maintain brand consistency.

🏝️ Benefits

• Financial Wellness: Competitive industry salary, equity in the company, and a 401(k) with a 4% immediate vesting match.

• Family Support: 16-18 weeks of paid parental leave for birthing parents and 10 weeks for non-birthing parents, in addition to infertility coverage.

• Health & Wellness: Comprehensive medical, dental, and vision plans, with 100% employer-paid dental and vision for individual coverage, an affordable medical option, 10 complimentary mental health visits, and pet insurance.

• Time to Recharge: Generous paid time off (PTO), remote time off (RTO) for full-time exempt employees, sick leave, holidays, and a personal holiday to celebrate what matters most to you.

• Travel Perks: Annual Evolve travel credit after one year and discounts on stays at all Evolve properties.

• Growth Opportunities: World-class onboarding programs and learning and development resources to support your impact.

• Connection: Employee Resource Groups that celebrate our diverse communities at Evolve.