AI Content Marketing Specialist

This is a fully remote position, open to applicants in India.

📋 Description

• **Key Responsibilities**

• Develop and enhance SEO-, CRO-, and GEO-targeted content tailored for the Singapore market.

• Explore innovative AI-driven search workflows and contribute to establishing content best practices.

• Enhance content structure, clarity, discoverability, and conversion effectiveness.

• Collaborate with the SEO, Product, and Marketing teams.

• Uphold high editorial, SEO, and brand quality standards.

• Assess and refine AI-generated outputs using robust editorial judgment.

⛳️ Requirements

• **Must-Have Experience**

• Minimum of 4 years of experience in content marketing.

• Proven track record of managing end-to-end content initiatives, with experience in measuring and enhancing business outcomes such as organic traffic, conversions, or lead generation.

• Exceptional writing and editing capabilities in English.

• Strong grasp of SEO and search intent, along with a working knowledge or demonstrated interest in CRO and GEO principles.

• Keen interest in content that drives business results, rather than merely traffic.

• Team-oriented and collaborative, open to feedback, and eager to learn in a dynamic environment.

• Demonstrated hands-on experience with AI tools for content creation, optimization, review, or automation. Experience in building or experimenting with AI-assisted content processes is highly desirable.

• Ability to critically assess, fact-check, and significantly enhance AI-generated content using strong editorial judgment.

• Capacity to develop content aligned with search intent, customer journeys, and commercial objectives, rather than producing content solely for publication.

• Experience managing blog and landing page content that has contributed to measurable business outcomes.

• Familiarity with WordPress or other content management systems.

• **Nice to have:**

• Background in Accounting, Tax, Financial Services, Banking, Insurance, or Compliance industries.

• **Must-Have Attributes**

• Ownership: Takes charge of content results from planning and execution to performance measurement and ongoing improvement.

• Growth-Oriented: Welcomes feedback, learns quickly, and strives for continuous improvement.

• Attention to Detail: Ensures precision, clarity, and consistency in published content.

• AI-Native Mindset: Actively uses AI tools and creatively thinks about how AI can enhance marketing performance and workflows.

• Collaborative: Works effectively across Content, SEO, and Growth teams.

• Quality-Focused: Maintains high standards while efficiently utilizing AI-assisted processes.

🏝️ Benefits

• **Humility and kindness:** Humility is a fundamental value we prioritize in our hiring process, fostering a culture where we can enjoy ourselves and share a laugh. Kindness is equally important, as we are dedicated to cultivating a diverse and inclusive environment.

• **Flexibility:** You will have the option to work from home. If your schedule requires an early or late start to accommodate family or other commitments, we are accommodating, provided you fulfill your responsibilities and communicate proactively. Additionally, you can work fully remotely from anywhere in the world for one month each year.

• **Financial benefits:** We offer competitive market salaries along with generous paid time off and holiday schedules. Certain employees at Sleek can also participate in our employee share ownership plan, allowing them to benefit from our exceptional growth trajectory as we aim for a listing on a prominent stock exchange in the Asia Pacific region.

• **Personal growth:** You will have significant responsibilities and autonomy at Sleek - we operate at a fast pace, allowing you to make decisions, learn from mistakes, and grow. We also offer a variety of internal and external training programs. We are at the forefront of employing AI in our field and are establishing a regional center of AI excellence. Our goal is for you to leave Sleek as a more well-rounded individual and professional.

• Sleek proudly holds B Corp certification. Since our inception in 2017, we have been dedicated to building Sleek as a positive force. In just over 5 years, we have joined a community of industry leaders like Patagonia, Ben & Jerry's, and P&G, all committed to fostering an inclusive, equitable, and regenerative economy.