
Video Director
Posted Jul 30

Posted Jul 30
This is a fully remote position, open to applicants in United States.
• Create and implement YouTube-focused video formats that resonate with Purdue Global's mission, voice, and educational philosophy.
• Craft scripts and develop concepts, episode outlines, interview frameworks, and production strategies.
• Oversee all production logistics from start to finish.
• Guide hosts, students, faculty, and guests to deliver authentic and compelling performances.
• Collaborate closely with editors to enhance story structure, pacing, and creative vision throughout the post-production phase.
• Work in partnership with strategists, marketers, and creative teams to produce videos that align with channel objectives.
• Manage production timelines, crews, vendors, locations, and logistics for shoot days, including sessions at Purdue Global's on-campus studio.
• Continuously refine creative formats utilizing YouTube analytics, audience insights, and industry best practices.
• Uphold a high standard of creativity while ensuring efficiency, organization, and scalability.
• Collaborate with Snowball to analyze YouTube performance metrics and continually enhance reach, retention, and engagement.
• A minimum of 5 years of experience in producing and directing YouTube or digital-first content.
• A strong portfolio showcasing exceptional storytelling abilities and creative leadership.
• Proficient writing skills, ranging from scripts to interview outlines, as well as thumbnail and title concepts.
• Experience managing productions from initial concept to final delivery.
• Excellent interviewing and directing abilities, capable of making on-camera talent feel at ease and confident.
• Strong project management and organizational skills with a proven track record of overseeing multiple productions simultaneously.
• A collaborative mindset with experience working cross-functionally alongside creative, production, and marketing teams.
• Confidence in providing creative feedback throughout both production and post-production stages.
• A passion for AI that genuinely assists people. Whether through smarter workflows, innovative solutions, or enhancing your team’s daily experience, we want to hear how you're leveraging AI to make a meaningful impact, not just fulfilling a requirement.
• Bonus: Experience in producing educational, career, or personal transformation content.
• Bonus: Experience collaborating with higher education, edtech, or mission-driven organizations.
• Bonus: In-depth understanding of YouTube storytelling, audience retention, pacing, and viewer engagement.
• Bonus: Experience in building or expanding YouTube channels.
• The mission is authentic. Purdue Global students are everyday individuals earning degrees that significantly alter their lives and their families' futures, and the team genuinely believes in this purpose.
• Curiosity is at the heart of the culture. They seek individuals with a growth mindset who can learn, adapt, and remain attuned to how audiences truly engage with content.
• Collaboration takes precedence over ego. You'll contribute your deep expertise while also valuing diverse perspectives and integrating them into your craft.
• Enjoy genuine creative ownership. This is a fresh channel initiative, and you will play a key role in shaping its direction.
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