Social Content Creator

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Conceptualize, produce, and oversee original social-first content (including photo, video, text, graphics, stories, reels, TikToks, etc.) customized for each platform (Instagram, TikTok, LinkedIn, X, YouTube, etc.)

• Drive ideation and creative direction for campaigns, product launches, and brand initiatives, ensuring they align with overall brand and marketing objectives.

• Manage the social content calendar and work with cross-functional teams to support business objectives.

• Keep up with cultural trends, memes, and platform updates to ensure content is fresh, relevant, and stays ahead of the competition.

• Analyze content performance and leverage insights to optimize and iterate swiftly.

• Oversee content production schedules, as well as freelance creators and vendors when necessary.

• Mentor and support junior team members or creators.

⛳️ Requirements

• 5+ years of experience in social content creation, ideally in a dynamic brand, agency, or media setting.

• A demonstrated portfolio of high-performing social content *(links or samples required)*.

• In-depth knowledge of platform best practices (particularly TikTok, Instagram, and YouTube Shorts).

• Outstanding copywriting, visual storytelling, and editing capabilities.

• Proficient with content creation tools (e.g., Adobe Creative Suite, Canva, CapCut, Final Cut Pro, or similar platforms).

• Strong organizational and project management abilities.

• Enthusiasm for digital culture, storytelling, and emerging media trends.

• Experience with influencer or UGC campaigns (preferred).

• Familiarity with paid social strategies and content performance analytics (preferred).

🏝️ Benefits

• Competitive Reward & Pay – we acknowledge and appreciate your contributions with fair and competitive compensation aligned to local market standards, designed to celebrate excellence and support long-term success.

• Career Growth & Development – we believe in ongoing development rather than annual reviews. Through our Continuous Performance Management (CPM) process, which includes regular feedback and coaching, we assist you in refining your skills, celebrating your successes, and planning for future achievements, enabling you to reach your full potential.

• Collaboration – become part of a cross-functional, global team that values exchanging insights, ideas, and best practices to drive collective success.

• Professional Development – we invest in your ongoing training and learning programs designed to enhance your expertise and confidence.

• Work-Life Balance – while we anticipate your commitment to client success, we also prioritize your wellbeing by offering flexible working arrangements and generous paid time off.

• Community & Recognition – we celebrate our employees through social and team-building events, recognize length of service and life milestones, and appreciate individual contributions through our Gravity Gratitude ‘kudos’ recognition program.

• Family Support – we understand the importance of family and offer family-friendly policies such as parental leave and access to wellbeing resources to help you balance work and family life.

• Purpose & Belonging – we are dedicated to Environmental, Social, and Governance (ESG) principles, cultivating a workplace where positive impact is valued. Our employees are encouraged to engage in employee resource groups that promote wellbeing, sustainability, and culture.