Marketing Data Analyst – Growth Marketing, Data Analytics

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Take ownership of ongoing performance analysis across SEM, Meta, and TikTok, tracking essential metrics (CAC, CPA, ROAS) and identifying significant channel changes.

• Keep business intelligence dashboards in Sigma up to date and enhance the underlying data models utilizing dbt and GitHub.

• Oversee, maintain, and troubleshoot conversion API pipelines across Meta, Google, and TikTok to ensure precise data accuracy.

• Integrate external marketing data with internal business databases to create thorough analyses, providing guidance to channel managers on budget adjustments.

• Distill complex channel performance data into clear, succinct, and actionable strategic recommendations for stakeholders and executive leadership.

⛳️ Requirements

• Mid-Level proficiency with a proven ability to work autonomously without the need for constant guidance or supervision.

• Strong, advanced SQL capabilities and practical experience in constructing and maintaining dbt models using GitHub.

• Direct experience in building, updating, and maintaining modern data dashboards specifically within Sigma.

• Established background in marketing analytics with a focus on digital paid media channels (Paid Search, Paid Social, Connected TV, Programmatic) and in-platform measurement.

• Specialized expertise in merging external ad platform datasets (Google Ads, Meta Ads) with internal corporate databases to optimize media spending.

• Exceptional English communication skills with a history of converting technical metrics into clear business insights for non-technical audiences.

🏝️ Benefits

• 100% Remote Work: Enjoy the flexibility to work from wherever you thrive, requiring only a laptop and a reliable internet connection.

• Highly Competitive USD Pay: Receive outstanding, market-leading compensation in USD that surpasses typical market offerings.

• Paid Time Off: We prioritize your well-being. Our paid time off policies ensure you have opportunities to relax and recharge as needed.

• Work with Autonomy: Enjoy the flexibility to manage your time as long as the work is completed. Focus on results rather than the clock.

• Work with Top American Companies: Enhance your expertise by engaging in innovative, high-impact projects with industry-leading U.S. companies.