This is a fully remote position, open to applicants in New York.

📋 Description

• Design and enhance a customer acquisition strategy that is data-driven and specifically tailored to key segments in the NYC parenting and education sectors.

• Create and oversee captivating marketing content—including short-form videos, visuals, and brand stories—that showcases the transformative effects of our programs.

• Apply SEO best practices, perform thorough keyword research, and optimize website content to enhance organic search visibility.

• Manage and enhance our digital platforms (primarily Instagram and YouTube), consistently assessing engagement metrics to swiftly adjust strategies.

• Monitor and evaluate cross-channel campaign performance and SEO effectiveness, converting raw data into clear strategic plans.

⛳️ Requirements

• Proven success in digital marketing within the education and parenting sectors in NYC, with a strong focus on data-driven decision-making.

• Advanced abilities in producing highly engaging multimedia content, supported by a strong portfolio that showcases video production, graphic design, and effective copywriting.

• Comprehensive understanding of the behaviors, trends, and priorities specific to the NYC parenting community.