Digital Marketing Manager

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Assist in the formulation and implementation of Concord’s digital marketing strategies.

• Deliver exceptional service to both internal partners and external clients consistently.

• Manage SEO initiatives, which include keyword research, title/meta tag optimization, content revisions, and monthly performance analysis.

• Evaluate and update hotel websites, corporate pages, and standalone sites to ensure compliance with brand standards and policies.

• Organize digital media assets and guarantee optimal presentation across various platforms.

• Execute digital marketing projects as instructed by the Senior Director of Digital Marketing.

• Support digital marketing training and awareness programs for hotel staff.

• Professionally represent Concord and its hotels in all forms of communication and interactions.

• Travel to hotel locations as required (approximately 10% travel anticipated).

⛳️ Requirements

• 2–5 years of experience in digital marketing, ideally within the hospitality sector with a hotel management firm, agency, or major brand.

• Knowledge of brand tools and CMS platforms (e.g., Marriott, Hilton, Hyatt systems is an advantage).

• Solid understanding of SEO, content strategy, and digital distribution channels (OTA, GDS, CRO, WEB) - including paid media management.

• Proficient in reporting and analytics with an aptitude for AI.

• Outstanding communication and project management abilities.

• Capability to travel as required and oversee multiple projects among various stakeholders.

• Bachelor’s degree in Marketing, Communications, Hospitality, or a related field is preferred.

🏝️ Benefits

• Competitive wages

• Medical, dental, and vision insurance

• Life insurance and short/long-term disability options

• 401(k) with company match

• Tuition assistance

• Discounted room rates at Concord-managed hotels

• Training, development, and career advancement opportunities