AI Marketing Manager

This is a fully remote position, open to applicants in Pakistan.

📋 Description

• Develop and implement AI-centric digital marketing strategies aimed at growth, scalability, and efficiency.

• Identify and leverage opportunities for automation and AI integration within marketing operations and workflows.

• Utilize insights driven by AI, audience intelligence, and predictive analytics to discover growth opportunities.

• Stay informed about the latest trends in MarTech, generative AI, conversational AI, and AI-driven SEO.

• Lead the creation of AI-assisted content across various platforms including blogs, landing pages, social media, paid campaigns, email marketing, and video marketing.

• Employ tools such as ChatGPT, Gemini, Claude, Jasper, Adobe Firefly, Veo, Google Vids, Copy.ai, and similar platforms for content ideation and production.

• Drive creative strategies that focus on conversion by utilizing adaptive and personalized content experiences.

• Oversee A/B testing, experimentation, and AI-driven optimization to enhance engagement and conversion rates.

• Design and implement multi-channel campaigns across LinkedIn, Google, Meta, email, SEO, and outbound channels.

• Utilize AI-enhanced marketing platforms and automation tools to boost campaign efficiency and personalization.

• Align marketing efforts with sales and business development teams to accelerate pipeline growth and revenue generation.

• Develop account-based marketing (ABM) and intent-driven marketing strategies.

• Monitor campaign performance using analytics platforms and AI-powered dashboards.

• Convert key performance indicators such as CPL, CAC, CTR, CVR, ROAS, pipeline contribution, and LTV into actionable business insights.

• Enhance funnel performance through the use of behavioral data, attribution models, and predictive forecasting.

• Create monthly and quarterly performance reports for leadership.

• Establish scalable AI-powered workflows for outbound marketing, lead nurturing, CRM automation, and campaign management.

• Integrate and manage tools such as HubSpot, Salesforce, Apollo, Clay, RB2B, Zapier, GA4, SEMrush, Ahrefs, and related platforms.

• Enhance internal marketing productivity through AI-assisted systems and automation frameworks.

• Collaborate closely with content, design, development, PR, and sales teams.

• Cultivate a culture of experimentation, innovation, and AI adoption within the marketing team.

• Provide training to team members on emerging AI tools, prompt engineering, and workflow optimization.

⛳️ Requirements

• A minimum of 5 years of experience in digital marketing, growth marketing, or performance marketing.

• Demonstrated experience in integrating AI tools into marketing workflows and executing campaigns.

• Strong proficiency in SEO, paid media, email marketing, LinkedIn marketing, analytics, and marketing automation.

• Practical experience with contemporary AI platforms and content generation tools.

• In-depth understanding of marketing analytics, attribution models, and performance optimization.

• Proven experience in managing multi-channel B2B marketing campaigns.

• Exceptional communication, analytical, and strategic thinking abilities.

• A Bachelor’s degree in Marketing, Communications, Business, or a related field.

• Certifications in AI, digital marketing, automation, or analytics are advantageous.

🏝️ Benefits

• Opportunity to work in a dynamic and innovative environment.

• Access to cutting-edge AI tools and technologies.

• Professional development and training in the latest marketing strategies.

• Collaborative and supportive team culture.