Influencer Marketing Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Identify, source, and recruit influencers that resonate with the brand and its target audience.

• Develop and sustain a pipeline of creators across platforms such as Instagram, TikTok, YouTube, and other relevant channels.

• Oversee influencer relationships from initial outreach and onboarding to campaign execution and ongoing communication.

• Negotiate terms of partnership, including deliverables and compensation, with creators.

• Provide guidance to influencers on content direction, messaging, and industry best practices.

• Track campaign performance and enhance partnerships using metrics such as ROAS, engagement, conversions, and revenue KPIs.

• Cultivate long-term relationships with high-performing creators and expand successful partnerships.

• Collaborate with creative and marketing teams to ensure campaigns are in line with brand strategy.

• Keep up-to-date with trends in influencer marketing, platform changes, and new emerging creators.

⛳️ Requirements

• 3–5+ years of experience in Influencer Marketing, Creator Partnerships, or Affiliate Marketing.

• Demonstrated ability to achieve measurable results for DTC/eCommerce brands.

• Extensive experience in sourcing, recruiting, and managing influencers on a large scale.

• Proven track record in negotiating influencer partnerships and managing creator relationships from start to finish.

• Strong knowledge of TikTok, Instagram, YouTube, and emerging creator platforms.

• Data-driven mindset with the ability to analyze campaign performance and refine future initiatives.

• Exceptional communication and relationship-building capabilities.

• Highly organized with the ability to handle multiple influencer partnerships concurrently.

• Proficient in English, both written and verbal.

🏝️ Benefits

• Competitive salary in USD.

• 100% remote work opportunity.